A MAJOR new player in the UK media market is to be launched by the
Morgan Partnership and the CIA Group. Morgan CIA, a joint venture
company, will become Scotland's biggest media buying point with a
turnover of more than #20m.
The new company, which will have offices in Glasgow and Edinburgh,
will also provide Scottish-based advertisers with access to the latest
media planning and research technologies.
Morgan CIA is set to start trading at the beginning of April.
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