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  • "
    munkian wrote:
    a465hov wrote: Ooooooohhhhhhhhhhh Gareth this is a tough one for you isn't it. You are the CEO of what is supposed to be the region for Gwent but you're not sure if you really want to travel outside Newport because of a lack of data!!! Ok, Ebbw Vale is only 20 miles north up the A467 and I think the X18 bus goes up every hour. Ebbw Vale is not not some remote spot only accessible with aid of guides. How will you know if something works or not if you don't try it. You should be promoting The Dragons all around Gwent because you will simply alienate yourselves even further if you don't..
    How is a business conducting market research a bad thing ? Would any other business decide to set up shop somewhere without looking at public interest first ? A bus every hour ? Not exactly perfect, especially when the games are usually early Friday evening.
    Please stop it, you're making me laugh too much.
    This is the region where the newly appointed marketing genius thought the best way to test some new logos (which is not a re-branding exercise by the way) was to put them on the internet so that the whole exercise could be easily spoofed by all and sundry.
    No disrespect to t'other Gareth, but I'm not holding my breath for the results of any research that comes out of the same marketing department."
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Ebbw Vale experiment shelved while Newport Gwent Dragons canvass opinion on region's future

Ebbw Vale experiment shelved while Newport Gwent Dragons canvass opinion on region's future

First published in Sport

NEWPORT Gwent Dragons have put plans to play a game in Ebbw Vale next season on the back burner while they conduct some detailed market research into the future of the region, writes Chris Kirwan.

For the second successive campaign the Dragons explored the possibility of playing an LV= Cup encounter at Eugene Cross Park but have decided to stick at Rodney Parade.

The region release details about 2013/14 season tickets today and don't believe it would be fair to make a decision about playing north of the M4 before canvassing the opinion of punters.

They did explore the possibility of leaving an Anglo-Welsh Cup game off the season ticket, making it an all-pay affair at a venue to be confirmed.

However, the board have opted to hold fire while conducting market research into what direction the region should go in.

It comes after the debacle over a new logo when a web vote was aborted after just 16 hours because of a feisty reaction from those that wanted a heavier Newport emphasis and those that want to be known simply as the Dragons.

"We have no data on anything and that is a weakness of the business," admitted chief executive Gareth Davies. "Over time decisions have been taken – or not been taken – on gut feeling.

"In the next few months we will get proper evidence and conduct proper market research into what people want."

Meanwhile, Davies is encouraged that Welsh Rugby Union chairman David Pickering expressed his wish to support the regions.

The Dragons boss had previously questioned whether the governing body wanted Newport Gwent Dragons, the Ospreys, Scarlets and Cardiff Blues to succeed.

Regional Rugby Wales are yet to agree on a new participation agreement with the current deal expiring at the end of June.

"I'd like to think that David sees this opportunity and this situation as being critical for the future," said Davies. "I'm delighted to have heard him come out with supportive comments."

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